➀ Scientists have measured the brain's reaction to Johannes Vermeer's 'Girl With The Pearl Earring' and discovered a neurological phenomenon called 'Sustained Attentional Loop'; ➁ The painting captivates viewers by drawing their eyes in a specific sequence, leading to increased viewing time; ➂ The study, using EEG and MRI, found that the painting's unique focus points stimulate the brain's precuneus, the area responsible for consciousness and personal identity; ➃ The emotional response to the original painting was found to be ten times stronger than that to a reproduction, highlighting the importance of original art viewing.